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Ecommerce Mobile

Since the acquisition of the wap-telecom Group in the first quarter of 2013 and the establishment of the new Mobile segment, Ecommerce Alliance has focused strongly on the fast-growing smartphone and tablet market in Germany. The current portfolio includes the companies getmobile, getsmart and wap-telecom. Getmobile provides as established online supplier in the smartphone/tablet and mobile phone contract sector direct access to end customers, while the E-Plus Prepaid supplier getsmart adds tariff components to the segment’s mobile product range. The supply and distribution of hardware is looked after by wap-telecom GmbH, which was established in 1999.

Orbit Internet Service GmbH is a holding company which invests in innovative and rapidly growing companies in the market segment internet via satellite. Currently it is invested in two Internet Service Providers which provide internet services of the two existing network-providers in Germany.

The portfolio company getinternet GmbH offers Eutelsat Broadband’s service toowayTM. The portfolio company orbitcom GmbH, the marketing partner of SES Broadband Services, a globally leading satellite operator, offers the satellite-based „single-antenna broadband service Astra Connect“.

Ecommerce Services

The companies in the Services segment extend the online value chain and make it possible for trading companies to have cost-efficient and professional marketing and fulfilment. The current portfolio includes here the integrated internet and TV marketing agency getonTV (formerly getperformance), the logistics and fulfilment company getlogics, and mailcommerce, which specialises in marketing, digital dialogue and e-mail marketing consultancy.

Ecommerce Brands

The Brands segment includes trading companies which either serve profitable e-commerce niche markets or focus on new and particularly fast-growing e-commerce trends, such as the well-known mass-customisation site shirtinator.

Information and media portals such as mybestbrands, promipool and weinkenner provide guaranteed and quick access to the market and aim to arouse the customer’s interest and generate demand in order to sell products and advertising.