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Ecommerce Alliance AG publishes mid-year report 2016

-        First-half revenue reduced to T€8,900 (previous year T€40,174) due to                        changed scope of consolidation

-        Targeted investment in the area of TV to WEB

-        Full-year outlook continues positive – stronger seasonality is expected

Munich, September 21, 2016 – Ecommerce Alliance AG (ECA) (ISIN DE000A12UK08), an entry standard listing at the Frankfurter stock exchange, presented their first-half figures for the 2016 business year today. The entire group displays solid numbers in a challenging environment.

In terms of sales and earnings, development is influenced mainly by the deconsolidation of wap-telecom GmbH. The shortened consolidation scope reduced group earnings during the first half-year 2016 to T€8,900 in comparison with T€40,174 during the same period last year. Earnings before interest, taxes, depreciation and amortization (EBITDA) for the first-half year of the current business year amounted to T€449 in comparison with T€861 for the first half-year 2015. Earnings before interest and taxes (EBIT) was reduced from T€718 during the first-half year 2015 to T€221 for the first-half year 2016. Overall, a net loss of T€69 was booked. The group results for the comparison period January to June 2015 was T€458. The equity ratio at the end of the reporting period was 76% (31 Dec 2015: 78%). Liquid assets at the end of the first half-year period were T€3,382 (31 Dec 2015: T€4,794).

Aside from last year’s deconsolidation of wap-telecom GmbH, strategic investment in the further development of key analysis and optimisation tools during the first half-year resulted in a reduction of sales and revenues for the group-internal service companies.

“We want to continuously improve. That is why we dedicated the first half of this year to the realisation of unused potential within the group. The measures taken will have an immediate effect and should have a positive impact on the full-year projection and also contribute toward sustainably growing sales and result figures in the future”, explains Daniel Wild, CEO of Ecommerce Alliance AG.

Ecommerce Alliance plans to greater utilise the seasonality of the eCommerce sector to their advantage. In that context, advertising budgets were held back during the first-half year 2016, which will be invested during the second-half year with more focus and leverage for desired results.

Ecommerce Alliance is working towards a sales figure of around €20 million and a positive group result for the full-year 2016. It is important to note in the year-on-year comparison that the holdings in the now deconsolidated wap-telecom GmbH contributed sales of €29 million to the overall revenues of the 2015 business year.

The complete first-half year report 2016 is available for download from the Investor Relations section at